Company News, Marketing News

Dial Drafts NFL’s Jason Kelce To Promote Soap Bars & Bodywash

The Henkel soap brand will support the Philadelphia Eagle star's charitable efforts.

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By: Christine Esposito

Editor-in-Chief

Philadelphia Eagles Center Jason Kelce has been tapped to help promote Dial soap. Dial drafted  the NFL star after the brand heard Kelce proclaim himself a “bar man” while discussing his shower routine on the podcast he co-hosts with his brother (Travis). Kelce will “Dial Up Your Day” campaign in an effort to maximize awareness for Dial®'s wide range of bar soap and body wash offerings. With the heightened media attention surrounding Jason and his family, inclu...

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